News - 29/06/2022

BBVA AI Factory selects startup Dedomena to explore the use of synthetic data

The start-up was chosen at the pitch of the University of Navarra's start-up acceleration programme, SofIA, held on 27 June in Madrid

The SofIA programme of the University of Navarra took a new step forward with the startup pitch. Finally, BBVA AI Factory selected the company Dedomena, which will present a solution based on the generation of synthetic data. This is a widespread need in the world of Artificial Intelligence, especially in highly regulated areas such as the financial sector. These solutions allow us to guarantee the privacy of personal data and test new data models in a more agile way.

Dedomena is a Spanish startup founded in 2021 that offers solutions for extracting value from data. It aims to help data-driven companies reduce the time-to-data and time-to-insight from months to days. It offers a complete solution with integrated anonymisation capabilities, synthetic data generation and modular Artificial Intelligence solutions to enrich insights from both structured and unstructured data through APIs and an intuitive user interface.

In total, more than 50 startups presented their proposals in this first edition of the acceleration programme for startups in innovation and Artificial Intelligence promoted by the University of Navarra. In making the final decision, the jury valued aspects such as the team, the capacity for innovation, the novel approach and the guarantees of success. Along with Dedomena, the startups Earthpulse, WhiteBox and IASolver were the startups selected by Axa Seguros, Carrefour and Laboratorios Cinfa, the other participating companies.

During the meeting, Francisco Maturana, CEO of BBVA AI Factory, said that “being part of initiatives such as SofIA helps us to maintain contact with the startup ecosystem, detect analytical talent and discover solutions that can bring great value to the bank”.

Over the next six months, the selected startups will receive the necessary mentoring and training from the University of Navarra and monitoring from the participating companies, as well as the necessary tools to successfully complete the process.

From left to right: Francisco Maturana, CEO of BBVA AI Factory; Jesús Renero, Head of Advanced Analytics at BBVA AI Factory; Mario Bricio, co-founder of Dedomena; and Joan Llop, Communications Manager at BBVA AI Factory.